MUMBAI—Amazon announced one of its biggest exclusive content deals with Lyca Productions for the digital premiere of “2.0,” the Rajinikanth and Akshay Kumar mega-thon. Prime members can watch the Tamil, Telugu and Hindi versions of the much-awaited film, one of the most opulent projects in Indian cinema, with a reported budget of almost 90 million (in dollars).The film also marks the debut of Akshay Kumar in South Indian cinema.
Commenting on the association with Lyca Productions, Vijay Subramaniam, Director, Content, Amazon Prime Video, said, “With this momentous deal, Amazon Prime Video further enhances its robust content library. We keep the customer at the center of all that we do. Both Rajinikanth and Akshay Kumar are phenomenal actors with an unbelievable fan following, that will soon get the chance to stream the sequel of Rajnikanth’s memorable movie ‘Endhiran,’ titled ‘Robot’ in Hindi, on their favorite streaming device.”
“2.0” will see Rajinikanth reprise his role of Dr. Vaseegaran and the robot Chitti. The movie, pegged as one of Asia’s costliest ventures, is also being filmed using 3D cameras directly to ensure that the film provides a grand visual experience.