NEW DELHI — Actress Sonakshi Sinha is likely to be the showstopper for ace designer JJ Vallaya’s collection, inspired by Russian culture at the upcoming Bridal Fashion Week.
The five-day fashion extravaganza will begin Aug. 7 at DLF Emporio here with designer duo Abu Jani and Sandeep Khosla’s show. Vallaya will showcase his collection on the third day.
When asked to confirm Sinha’s inclusion in his show, Vallaya, without denying or confirming, said: “They are known as celebrities, but, for us, they are our finale girls and boys. Whosoever we choose to work with, they epitomize what the collection is all about. We will hopefully be creating something nice.”
The designer said his line traverses the large extent of Russian boundaries and finds inspiration from various regions and disciples, including the jewels of the czars, the ikats of the nomadic Russia, the onion domes of Moscow, Russian kerchiefs and pre-rebellion architecture.
The collection is modern, yet distinctly Indian ‘with a kiss of Russia.’ Signature weaves, crepes, georgettes and other fine fabrics are in this line. Various techniques ranging from digital printing, appliqué and the fabled embroideries aim to create a perfect blend of the past and today’s contemporary chic. The color palette dabbles in antique, metallic and neutral tones in symphony with Indian brights.
The 47-year-old designer, who has been worn by celebrities like Joseph Fiennes, Cate Blanchett, Hrithik Roshan and Kareena Kapoor Khan, said he has seen a sea of change in bridal couture in India.
Vallaya has noticed more changes in men’s wedding style than women’s. He feels grooms take a lot of interest in what to wear on their wedding, ditching the old trend of donning suits.
“When I got into fashion, men used to go to a fabric shop and then to a tailor, and women used to visit these small embroiders who sat in streets. The embroider was the designer. Now everything is so dramatically different.
“The change is there in men more. Up until about 25 years ago, all men used to get married in suits. And today not a single guy wears a suit to a wedding,” he said.