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Bollywood star-turned-international pop singer Priyanka Chopra has been named a featured artist for “Thursday Night Kickoff,” the pregame show for NFL Network’s “Thursday Night Football,” according to an Aug. 24 press release from DesiHits.
Her spots will start airing Sept. 13.
Chopra will use the venue to reveal her debut pop single, “In My City,” featuring will.i.am and produced by RedOne (Lady Gaga) and Brian Kennedy. Chopra recently shot an advertising piece that will air every Thursday night before and after “Thursday Night Football.”
“It’s been an honor working with the NFL Network to create such a fantastic launch for my debut single,” said Chopra in a statement. “I’m really thrilled to bring my music and a touch of India to America and its football fans.”
This international push is part of Chopra’s shift away from an exclusively Indian career. In 2011, Chopra was signed to 2101/DesiHits/Interscope Records to record a pop and dance album. The single and video to “In My City” are expected to release later this year.