Sriram Krishnan

Twitter has hired former Facebook and Snap executive Sriram Krishnan as its senior director of product. (sriramk.com photo)

SAN FRANCISCO — Micro-blogging social platform Twitter has hired Sriram Krishnan, a former top executive from Facebook and Snap, as its senior director of product.

“I'm going to be joining Twitter and become a part of #theflock to work with the fantastic product team there,” the Indian American executive tweeted.

A well-known product executive in Silicon Valley, Krishnan has primarily focused on ad technology.

“So so so so so so excited to have you Sriram! Welcome home,” tweeted Twitter chief executive officer Jack Dorsey late Sept. 18.

“At Facebook, he helped build the company's ad network, Audience Network; at Snap, he helped build out the company's ads API,” Recode reported Sept. 19.

Starting Oct. 2, he will be responsible for core features inside the main app, including timeline, direct messaging and search.

Krishnan will report to Keith Coleman, Twitter's vice president of product.

Krishnan left Facebook in February 2016 to help lead advertising efforts at Snapchat's parent company Snap. He quit Snap in February. At Facebook, he led its "Facebook Audience Network" to take on Google.

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