MUMBAI — Sajid Nadiadwala has scored another blockbuster with “Baaghi.” Opening in India at a historic (for its face value and modest budget) Rs. 11.87 crore, it registered all-India box office collections of Rs. 38.58 crore in its opening weekend. This put the Nadiadwala production, helmed by Sabbir Khan at the third spot of the highest Bollywood openers of 2016 so far, behind only “Airlift” at No. 1 and “Fan.”
Interestingly, the first two-day collections, Rs. 23.07 crore, are higher than the first week collections of “Heropanti,” also produced by Nadiadwala and directed by Khan, respectively, in 2014. That was Tiger Shroff’s debut, and this is his second film!
Trade sources attribute the success of the film to the chemistry between Shroff and Shraddha Kapoor, the former’s growth and projection as the next action star courtesy of his skills in Indian martial arts like Kalaripayattu and others. We would add the script and directing.
The marketing campaign spearheaded by Nadiadwala himself positioned and promoted the movie so that it was roaring in the single screens and also bringing in crowds to multiplexes from Day 2. The film passed the Monday (4th day) test with a collection of over 50 percent of its opening day and managed to hold strong even on Wednesday. Overseas, it has also done decent business.
The trade has already declared it a hit — the fourth big 2016 money-spinner after “Airlift,” “Neerja” and “Kapoor and Sons.”
India-West was probably the only publication whose review, written after this critic watched the first show on Friday morning, predicted a hit in the review’s headline itself.
Here is the break-down of the economics, as per a leading portal (figures in crores):
Cost of Production
Cost of Marketing
India Theatrical Box Office
(first 5 days)
Distributor’s share (a)
Overseas Theatrical Box Office
(first 3 days)
Distributor’s share (b)
Video, Music, Digital and Other Rights (c)
Satellite Rights bought by Zee(d)
Total Recoveries (a+b+c+d)
Profit (Already and Minimum)